MaM

Babyidea is a Finnish family brand founded in 2000 , the originator of the ManyMonths®, MaM® and MaD® brands, deeply committed to gentle parenting , respecting children's rhythms and an ecological and sustainable approach to clothing.
The collections are designed to support growth over several months, or even several years , in order to reduce overconsumption and promote responsible slow fashion .

The manufacture of the garments is entrusted to EcoTextile / HempValley , (China/Denmark) a historical partner specializing in natural fibers , recognized for its know-how and its social and environmental commitments.
This workshop has been GOTS certified since 2008 , a rare occurrence worldwide, including in Europe, and complies with international labor standards (ILO) .
The production is also certified OEKO-TEX® Standard 100 – Class I , guaranteeing safe textiles, including for babies' skin.

Babyidea has chosen to prioritize ethics, technical competence and verifiable certifications , considering that specialized, controlled and certified manufacturing is more responsible than local production without real social or environmental guarantees.